Reservations are recommended. But they also have a will call window. There you can get your admission cleared. This happened to me as I purchased my ticket before the reservation date requirement. As long as you get there early enough(I got there at 9:30 and it opened at 9:00) they should be able to accommodate you. Good luck and enjoy.
You only have to make a reservation for an actual launch. You will be able to use your tickets just by showing up and paying $10 for parking. Then go to the entrance for a security check and they will scan your tickets.
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