The dolls in store are already created and boxed. To customize , I would order online. It is a very nice store with a cafe (make a reservation or you'll have to wait), the doll salon is fun and the dolls can also have ear piercing done in the store. I hope this helps. I ordered a doll then I took my daughter into the store for lunch and shopping , wonderful afternoon. Occasionally they also have special events that include crafts. I recommend checking the website of your preferred location before going.
Online and sent to store would be easiest.
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