I enjoyed the museum but the admission price is high for the size of the exhibit. I suspect that may be to help cover the cost of the electric bill for all the neon signs that are on display. If you like signs or like graphic arts this is a good place to visit, otherwise you might be disappointed.
If I remember correctly the guided tour was about 30 to 45 mins. They really give you a lot of historical information and also answers any questions you might have.
We did the self guided and had to go pretty fast due to our late arrival so it took about an hour. A little more time would have been nice to be able to read more of the descriptions.
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