The Joplin and Springfield stores are owned by Harps, an Arkandad based grocery company, not Kroger.
I think it is affilated with Kroger.
From what I can tell the Springfield and Joplin Food 4 Less locations differ from other ones. I went to the regular Food 4 Less website and signed up for their rewards card and I was not able to use it in the Springfield location.
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