It normally is available but only in few heb locations. Definitely not this one as they have a certain limit of merchandise available depending on the covered area heb is on. Its available online if you want it shipped at your address. https://www.heb.com/product-detail/h-e-b-prime-1-beef-fiesta-jalapeno-burgers-2-ct/1524960
Some products vary by location. Ugh, sucks. But only good thing is you can try something new if they don't have exactly what you want. Or speak with an associate.
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