You might find it cheaper on amazon but those almost always ship from Japan and you could be waiting for weeks. The prices here are good on most kits and they almost always have sales both online and in store.
You will never be able to be online prices anywhere but as far as a mortar and brick locations they are very well priced. There's always something about checking out the product first-hand that you just can't get by just looking online.
Reasonable, not great. Better prices on Amazon most of the time.
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