If you are not a club member. Do it. You'll get points each time you go and points can be used for a free anytime ticket.
Just went to a matinee last weekend and tickets for standard picture were $8.83 adult, $8.30 senior, child was $7 and change (sorry didn't buy this ticket so I don't recall exact price).
Around $8, I think.
It's about 8.83 for a general admission adult......
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